American Eagle U.A.E.- Sky High Standards

August 18, 2023

Few names resonate with the fashion enthusiasts of the 21st century as American Eagle does. A distinguished brand known for its diverse and inclusive range of clothing, it has positioned itself as a global brand that provides excellent apparel at affordable prices, making its signature ranges and quality available to the everyman. 

But the question beckons, is the brand just another product of unfounded hype and immense marketing, or is it a true blue American brand changing the standards and the bar set for American apparel brands across the world? Let's find out as we dive deeper into the brand, the products, and American Eagle Outfitters in this article!

 

American Legacy- The Story Behind the Eagle

The brand American Eagle found its humble beginnings in the minds of the industrious Silverman brothers. Starting as a subsidiary of the larger Silverman's Menswear, the brand took on a life of its own as American Eagle Outfitters, the go-to place for outdoor apparel. It became a brand associated with quality, durability, and tenacity. 

However, with its eventual buyout by the Schottensteins, it began its transition into the world of incredible casual apparel with options in both men's clothing and women's clothing, bringing on a range of Polos, Tees, casual trousers, and more that captured the hearts and minds of the American audience and further motivated the expansion of the brand across the U.S. and eventually abroad!

Opening its doors first to a foreign audience in neighboring Canada, 2000 marked the first year of the company’s international footprint. This pushed the brand to new heights and changed what was possible, rapidly expanding ever since the company now has a total of 1,175 stores across the U.S. and internationally in a wealth of locations that span North America, Asia Pacific, the Middle East, and beyond. 

In 2010, the company signed its first-ever deal to franchise outside North America with Emirati retailer M.H Alshaya which propelled the brand's international ambitions.

 

Modern Day- The Product

In the modern day, American Eagle Outfitters is a globally positioned brand that finds fans across the world, with a particular distinction in the Middle East, with 18 signature locations in the U.A.E. It serves the emirates with pride and quality for which it is now known. 

For those wanting to understand the product and what one can expect when shopping with A.E.O., the following is a comprehensive list of their product offering-  

  • ◾  Tops- Graphic Tees, T-Shirts, Polos, Shirts & Flannels, Hoodies & Sweatshirts, Jackets & Coats, Sweaters & Cardigans
  • ◾  Bottomwear- Jeans, Cargo, Trousers, Sweatpants, Shorts, Skirts, 
  • ◾  Accessories- Underwear, Socks, Belts & Bags, Hats, Beanie, Footwear
  • ◾  Jeans- Signature American Eagle Jeans that are built for quality, durability, and style!

You can also choose to Shop online with A.E.O. and gain access to all the clothing available in their physical stores and more exclusives, and you'll also be rewarded with Aura points which we will discuss next.

 

Shop More, Earn More- Aura Points

If you’re in the market for maximizing the most out of your purchases, then you're at the right place. With the Aura points system, you can earn more for your spending in the way of reward points. Applicable on all purchases made from A.E.O., the reward program rewards you for your patronage. More purchases mean more points, and more points mean more in-store rewards!

The points come with their tier system, which is divided into three tiers-

Aura Hello

  • ◾  Welcome to Aura
  • ◾  Earn points every time you spend
  • ◾  Redeem your points in-store or use them to access Aura Hello rewards.
  • ◾  All the points you earn count toward your Aura Star membership

Aura Star

  • ◾  With 6,000 tier points earned, you are now an Aura Star member for the next 12 months.
  • ◾  Earn points faster – 50 percent more than Aura Hello
  • ◾  Access more benefits and a great choice of rewards
  • ◾  You are on track to be an Aura V.I.P. member

Aura V.I.P.

  • ◾  With 24,000 tier points earned, you are now an Aura V.I.P. member for the next 12 months.
  • ◾  You can now earn points even faster – double Aura Hello
  • ◾  Access our premium range of rewards and experiences.

Earn reward points and access an elite world of benefits that'll uplift your American Eagle online shopping experience. And reward you for your purchases, whether you’re shopping from American Eagle Outfitters for Men or American Eagle Outfitters for women, you’ll stack points and earn for every purchase made. 

 

Trustpilot Perspective- A Look at American Eagle U.A.E.

To better understand the customer approval of the brand, we took a short hop and a skip over to Trustpilot, a premier platform, to understand what buyers think about the website, the products, the customer support, and more!

The brand has well-documented reviews, all of which are available on the platform, after an analytical look into the reviews proved that there were a variety of 5-star reviews that scored the brand on an assortment of different points, to give you a better perspective into the world of A.E.O. we've compiled a list of pros and cons that provide deeper insight into the widespread consensus of the website-

PROS CONS
Great customer service Occasional incidents of unsatisfactory customer support
Excellent reward program Incidents of double charging
The quality of apparel is high. -
Great in-store shopping -
User-friendly website -
Various physical locations across the U.A.E. -
Delivery all across the U.A.E. -

 

Genuine American Quality- The Conclusion

American Eagle has cemented its place across the world as a globally significant clothing brand that has created timeless apparel and has delivered high-quality clothing to customers around the globe at reasonable prices!

So, what're you waiting for? Shop American Eagle U.A.E. and give your wardrobe that upgrades with updated looks, great styles, affordable fashion and above all, true blue American quality for which the brand has become known! 

Fly with the eagle and fly high! Experience the quality and standards that the brand has set in the world of casual apparel, and with that we end this article.


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